http://www.toxel.com/inspiration/2008/12/16/24-unique-and-creative-advertisements/
This advertisment is for the cold drink Slurpee. There are a few key concepts that can be discussed about this picture. The reason this advertisment reconstructs reality is because even if the drink is as cold as ice, the worst that can happen is that you get a brain freeze, i highly doubt it that your hair will spike up and turn into ice. Another thing to keep an eye out for is that the drink itself looks way too picture perfect. It looks as if she did not even touch it. On another note, the girl drinking it seems way too excited and happy to be drinking a slurpee. Sure, i myself would freak out that my hair has turned to ice, but she seems excited about the drink, not concerned about her hair.
This advertisment is very likely made for children and teenagers. It shows that this girl is very happy about the drink and even though it's blue (which would attract little kids to its colors), she likes it. If you showed this to a 40 or 50 year old man, he might apreciate it, but it's more likely that he will say it's just ice with food coloring and sugar. Saying it's bad for you and he wont have it.
Lastly, the people who get the money are the obvious, the model and the photographer, including everyone else who made this picture look appealing to the eye. There are also the makers of the drink who get money. Also if you look closely, you will notice on the Slurpee that there is the store name on it. Which mean that they also get the money. All the magazines and websites who post this in them also get some as well.
This is my deconstruction of this Slurpee advertisement.